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ALIEN TECHNOLOGY NAMED TO CONNECTED WORLD MAGAZINE’S 2012 CW 100 RECOGNIZING THE MOST INNOVATIVE CONNECTED-DEVICE TECHNOLOGY COMPANIES

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“”] MORGAN HILL, Calif., Oct. 11, 2011 – Alien Technology, an industry leader in Radio Frequency Identification (RFID) Ultra High Frequency (UHF) products and services, today announced the company has been named to Connected World Magazine’s 2012 CW 100 list recognizing the most innovative providers of machine-to-machine (M2M) technology and connected devices.
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Introduced in Connected World’s Nov/Dec issue, the CW 100 represents the top companies that are demonstrating significant market traction and pursuing game-changing technologies in connectivity.

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Alien’s RFID products and services are used to improve the effectiveness, efficiency and security of supply chains, logistics and asset tracking operations. Alien is unique in being able to offer the full set of RFID products and services including RFID tags, integrated circuits, RFID readers and related training and professional services. Alien serves a broad array of applications including retail, consumer goods, manufacturing, defense, transportation/logistics and pharmaceuticals.

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“Alien is focused on helping organizations successfully leverage RFID across a broad range of high-volume applications. This requires a combination of vision, expertise and a full set of differentiated products and services,” said Mike Frieswyk, Alien Technology, Vice President of Sales and Marketing. “We are pleased to be to be recognized by Connected World Magazine for our collective efforts to enable an RFID revolution.”

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Alien readers, tags and chips are all aimed toward providing robust, real-word RFID performance, especially in challenging environments. Alien links these products with its unique services including the industry recognized Alien Academy that accelerates customer RFID knowledge and arms customers with knowledge to implement the most optimal system in the most practical and pragmatic manner.

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Companies appearing on the CW 100 are chosen by CW editors from hundreds of firms, both private and publicly traded. The criteria for the listing include: sales and earnings growth, contribution to the connected-devices space and innovation in multiple markets served during the past 12 months.

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View Alien in the CW 100 list here.

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About Alien Technology

“”] Founded in 1994, Alien Technology is a leading technology and product provider of UHF Radio Frequency Identification (RFID) Integrated Circuits (IC), tags, readers and professional services. Alien Gen 2 products, along with software solutions from partners, help solve business problems for customers to improve productivity, processes, security and asset tracking for closed-loop and supply chain systems. These solutions are currently implemented in industries such as consumer packaged goods, retail apparel, manufacturing, transportation, airports and cargo logistics, government and defense, and more. Alien’s facilities include corporation headquarters in Morgan Hill, CA; the Alien RFID Solutions Center in the Dayton, OH region; and a sales office in Shanghai, China. Alien is a member of EPCglobal.
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Alien, Alien Technology and the Alien logo are trademarks or registered trademarks of Alien Technology Corporation in the United States and other countries.

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