PRESS RELEASES
Alien Technology® Announces Reseller Agreement with BT for RFID Products
October 17, 2005 , Morgan Hill , CA – Alien Technology today announced a value-added solutions provider (VASP) agreement with BT, one of the world’s leading providers of communications solutions serving customers in Europe , the Americas and Asia Pacific , to resell Alien® RFID reader and tag products across Europe . Focusing on retail supply chain applications, BT will offer Alien RFID products as part of its BT Auto-ID Services for improved supply chain visibility and responsiveness, and enhanced retail customer satisfaction.
“Alien’s enterprise-ready RFID offerings are an excellent complement to BT Auto-ID’s existing services’ to the retail sector, designed to integrate and manage real-time RFID data for use by business information systems,” said Ross Hall, BT Auto-ID Services chief executive. “With a comprehensive line of international standards-based readers and some of the best value RFID tags in the industry, Alien is one of the forces behind RFID’s global momentum and we are pleased to be working with them to bring affordable, high-performance RFID solutions to the retail sector.”
“Taking an appropriately broad view of the capabilities of RFID for retailers and their suppliers, BT is a leader in providing complete solutions for maximum supply chain visibility and collaborative information exchanges among trading partners,” said Andrew Berger, Vice President, International, Alien Technology Corporation. “RFID has enormous potential to streamline the retail supply chain, keep the right products on the shelves at the right time, reduce shrinkage costs, and protect brand integrity and consumer safety, and we look forward to working with BT in delivering these benefits to its clientele.”
About BT
BT is one of the world’s leading providers of communications solutions serving customers in Europe , the Americas and Asia Pacific. Its principal activities include networked IT services, local, national and international telecommunications services, and higher-value broadband and internet products and services.
BT consists principally of three lines of business:
- BT Retail, providing a comprehensive range of communications and related services to more than 20m UK consumers and businesses.
- BT Wholesale, providing network services and solutions within the UK to more than 600 fixed and mobile operators and service providers including the provision of broadband and private circuits.
- BT Global Services, providing networked IT services to meet the needs of multi-site organisations globally. BT Global Services operates in more than 130 countries and also offers international carrier services.
In the year ended 31 March 2005 , BT Group’s turnover was£18,623 million with profit before goodwill amortisation, exceptional items and taxation of £2,085 million.
BT Group plc is listed on stock exchanges in London and New York . British Telecommunications plc (BT) is a wholly-owned subsidiary of BT Groupand encompasses virtually all businesses and assets of the BT Group.
About BT Auto-ID Services
BT Auto-ID Services is a market leader in the provision of complete, scalable and affordable Automatic Identification solutions including RFID and barcoding. Helping customers manage inventory control, increase sales, provide electronic proof of delivery, and comply with mandatory track, trace and authenticate requirements throughout the supply chain.
As part of the BT Retail business, it combines the resources of a large corporation with the agility and flexible approach of a new technology start-up.
For further information, visit www.auto-id.bt.com
About Alien Technology
Alien Technology provides UHF Radio Frequency Identification (RFID) products and services to customers in retail, consumer goods, manufacturing, defense, transportation and logistics, pharmaceuticals and other industries. Organizations use Alien's RFID products and services to improve the effectiveness, efficiency and security of their supply chains, logistics and asset tracking operations. Alien's products include RFID tags, RFID readers and related training and professional services. Alien's patented Fluidic Self Assembly (FSA) technology and related proprietary manufacturing processes are designed to enable the manufacture of high volume, low cost RFID tags.
Alien was founded in 1994. The company's facilities include: its corporate headquarters in Morgan Hill, CA; an RFID tag manufacturing facility in Fargo, ND; the Alien RFID Solutions Center, in the Dayton, Ohio area, and sales offices in the US, Europe and Asia. Alien is a member of EPCglobal. More information about Alien is available at www.alientechnology.com.
Alien, Alien Technology, the Alien logo, Squiggle and FSA, are trademarks or registered trademarks of Alien Technology Corporation in the United States and other countries. Copyright 2007 Alien Technology Corporation. All rights reserved.
