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Alien Technology's management team has been recruited from among the leaders in the manufacturing and supply-chain management industries, and those who have been instrumental in the development and adoption of RFID technologies.
 
Peter Green
Dr. John Stephen Smith
Mike Frieswyk
Patrick Ervin
David A. Aaron
Sandeep Gupta
Glenn R. Haegele

Peter Green
Chief Executive Officer, Alien Technology Corporation

Peter Green joined Alien in November 2010. Mr. Green’s executive leadership experience includes expertise in leading high technology companies through high growth phases of their evolution. He has held CEO and senior management leadership positions for small startup organizations as well as large global companies. His senior management experience at large companies includes Intel, Texas Instruments and ON Semiconductor, and his CEO experience includes start-ups Imara Battery and Advent Solar.

Mr. Green obtained his Bachelor of Science in Physics and his Master of Science in Microwave and Telecommunication Theory.

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Dr. John Stephen Smith
Chief Technology Officer, Founder

Dr. Stephen Smith founded Alien Technology in December 1994 and served as the company's CEO until early 1997. He served as a director and consultant to the company through 2004 and recently returned to his position as chief technology officer. As CTO, Dr. Smith leads Alien's advanced engineering and R&D efforts.

Dr. Smith is a professor of electrical engineering at the University of California, Berkeley, currently on leave. He is the author of more than 85 refereed technical papers, and holds 15 issued patents. A recognized pioneer in RFID technologies, Dr. Smith is the inventor of the patented Fluidic Self Assembly process that is the basis of Alien's high volume tag manufacturing process. He also invented the Q protocol and was the primary driver of many other technical innovations that rest at the core of EPC Global's Generation 2 UHF specification.

Dr. Smith was a Hertz fellow, and recipient of the Presidential Young Investigator award. He received his PhD, MS and BS degrees all in Applied Physics from the California Institute of Technology.

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Mike Frieswyk
Senior Vice President of Worldwide Sales and Marketing

Prior to joining Alien Technology Mike was the Sr. Vice President of Worldwide Sales and Marketing at SynapSense, before which he was the Sr. Vice President of Sales at Flextronics/Vista Point Technologies, and also spent almost 20 years with Intel where he was the vice president, Sales and Marketing Group and director of Global Accounts. Prior to that, Mike was co-general manager of Intel's Worldwide Customer Solutions Group.

Also, Mike was director of Intel America's Business Development Organization for six years, during which time his team drove the overall enterprise solution sales strategy and engagements across North America and South America. He helped to develop Intel's overall solutions sales strategy and align the company toward a solution sales/influence model in the field. For the three years prior to that Frieswyk was the sales director for Dell. Frieswyk received a bachelor's degree in computer and information services from Arizona State University in 1983.

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Patrick Ervin
Vice President of World Wide Marketing and Sales

Patrick Ervin leads the Alien Technology marketing and sales teams for North and South America, Europe and Asia, including all direct and channel related sales efforts. He joined Alien in 2005 as VP of Business Development for the Retail and CPG industries, and assumed responsibility for Sales in 2006. Mr. Ervin is a Retail industry expert, with 25+ years experience in sales, marketing, and product management roles focused on delivering technology solutions to large retail chains, including senior leadership roles at Retalix, IBM, and Lyceum Interactive. At Retalix, as Executive VP of Sales and Marketing, he was instrumental in driving year to year revenue growth of more than 30% between 2003 and 2005. At IBM, he excelled in various leadership positions in sales, channels, and product management between 1986 and 2001.

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David A. Aaron
Chief Legal Officer and Vice President, Business Development

David Aaron joined Alien Technology in 2003 as Vice President, General Counsel and Secretary. He is responsible for all legal aspects of the company as well as developing key business relationships.

Prior to joining Alien Technology, Mr. Aaron was Senior Counsel for Sun Microsystems, providing legal support for several product groups including the Networking and Security, Telecommunications Software and Server Appliance (formerly Cobalt Networks) business units. Before its being successfully acquired by Sun Microsystems for $2 billion stock-for-stock transaction, Mr. Aaron was the sole in-house counsel for Cobalt Networks, a Nasdaq traded manufacturer of Linux based server appliances and data storage devices. Mr. Aaron was also Associate Corporate Counsel at transportation provider Emery Worldwide, a subsidiary of CNF Inc., and spent several years in private practice.

Mr. Aaron received his Juris Doctor and a Bachelor of Science in Commerce, with an emphasis in Finance, from Santa Clara University.

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Sandeep Gupta
Vice President of Engineering

Prior to joining Alien Technology Corp., Sandeep served as the General Manager of the High Speed Analog & RF products Business Unit at Texas Instruments with responsibility for engineering, marketing and operations.

Prior to TI, Sandeep held both VP engineering and VP marketing roles before being promoted to the VP/GM for the Transport & Datacom business unit at AMCC, prior to which he co-founded Teranetics and served as VP Analog Engineering. Sandeep holds a Bachelor’s and Master’s degree in Electrical Engineering from Indian Institute of Technology, Kanpur. He is a first named inventor on more than 35 patents and is widely published in the area of IC design.

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Glenn R. Haegele
Chief Financial Officer

Glenn Haegele joined Alien Technology in 2010 and is responsible for the overall financial operations of the company.

Prior to joining Alien Technology, Glenn was Vice President of Finance for Digital Impact, a Nasdaq traded internet marketing company which was acquired by Acxiom Corporation where Glenn continued his career in the digital, consulting and data integration lines of business. His experience also includes vice president positions at Autodesk and at Silicon Graphics where he helped reengineer corporate and APAC financial management processes to support growth from $500 million to $3 billion. Glenn holds a BS degree from the University of Colorado and an MBA from the Wharton Graduate School of Business at University of Pennsylvania.

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